London-based fashion studio and clothing brand Eley Kishimoto has unveiled its interior design for the new Southerden Patisserie and Café in central London, England.
The joint collaboration with creative partner, UK-based design practice Studio MacLean was a result of a previous collaboration when Eley Kishimoto and Studio MacLean dressed Southerden’s first cake shop in Peckham with Eley Kishimoto’s new wallpapers.
After the success of its first store, Southerden’s owner, Melanie Southerden, invited Jason MacLean of Studio MacLean and Mark Eley of Eley Kishimoto to design and instigate the interior for her new move to Bermondsey Street.
The new Bermondsey Street store was complete at the end of January 2015, in time for its official opening in February. The transformation from run-down hairdressers into a beautifully crafted patisserie store was truly remarkable; Eley Kishimoto’s eye-popping graphics (from floor to ceiling in its Venice pattern), coupled with Studio MacLean’s technical lighting solution, have aligned with the beautiful heritage of Bermondsey Street, opposite the Fashion Textile Museum.
This particular southeast London area also has a special meaning for the collaborators, as it was where Eley Kishimoto’s first retail store – designed by Studio MacLean – was established in 2004, just around the corner in Snowsfields.
Mark Eley of Eley Kishimoto, said: “It was a pleasure to be trusted by Mel Southerden to transform her new Patisserie Store with a clearly defined vision.
“We have worked well with Studio MacLean over the years, and with restricted time and financial budget on this commission we have executed a feast for your eyes working a top to toe Venice pattern installation.”
Southerden Patisserie and Café, 72 Bermondsey Street, London, SE1 3UD, England southerden.com
Images courtesy of Eley Kishimoto by Chris Tubbs