Madrid-based architectural practice, Isabel Lopez Vilalta + Asociados, has designed the New York burger restaurant project. Completed in 2014, the contemporary eaterie is located in Paseo de la Castellana, Madrid, Spain. 
According to the designers: “One of the secrets of designing restaurants is customer experience, and understanding your business is the first factor to be taken into account before starting a project. This restaurant is the firm’s third burger restaurant in the capital.
“Inspiration comes from images that take us to the city of skyscrapers; glass façades, neon lights, industrial style furniture and the current version of New York diners. An adventure allows it to soak itself in some characteristic aspects of this cosmopolitan city.
“The city that never sleeps leads us to create warm lighting full of contrasts. In the center of the space is a long passageway, from the ceiling of which hang the main feature; delicate and ethereal large handmade lamps. This effect of extending the space ensures that the perception and journey are much more pleasant.
“Following the excellence of the raw material of their products, noble materials have been used; from solid wood to natural leather and glass of different textures. The integration of these materials, treated surfaces and new finishes, as well as equipment that combines both classical and avant-garde, are key to maintaining the essence of this restaurant which has been adapted, however, to new trends.
“This new proposal has served as an ideal container to maximise a business model and a particular style of cooking. The pursuit of originality and, above all, differentiation has proved to be the way in designing a unique space with personality.”
Images courtesy of Alejo Bagué
