Porsche China’s contemporary headquarters

Design firm Anyscale has created a progressive office space in Shanghai for German sports car manufacturer Porsche.

Porsche tasked the firm with designing their new China headquarters based in Shanghai at the Lu Jia Zui Financial Plaza. The new office is designed with a philosophy known as S.P.A.C.E, which stands for Smart, Passionate, Attractive, Collaborative and Engaging. It combines new technology and digital upgrades with tailored services for a holistic long-term outlook aimed at realising the full potential and creativity of Porsche China’s workforce.

For Porsche’s new work environment, it was essential that the themes of speed and passion speak boldly through the language of design. Long, horizontal lines with strong black and white contrast guide people through the space and support the allocation of the reception, waiting lounge and displays areas.

The staircase, as a major vertical connector, links the large public areas and fosters communication among the employees. Space embraces the broad brand heritage of Porsche. A 1:1 scale model of the 919 hybrid racing car is displayed alongside a trophy wall, an engine block and a model car timeline. Large bonsai trees visualise the aspiration of luxury and give a hint of the importance of China to the brand today.

Simon Berg, director of Anyscale said: “The new Porsche HQ is designed as a progressive open plan office with a minimum number of private offices.”

Photography by Xia Zhi

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